BCM111

Hallyu Land to the Holy Land – Popular Culture & Globalization

Hallyu, also known as the Korean Wave, is the spread of Korean popular culture throughout Asia and the world, particularly Korean television (soap operas), film and music. Hallyu became recognised as a prominent movement in the late 1990’s when it was named by the Chinese press to describe the rise of Korean popular culture in… Continue reading Hallyu Land to the Holy Land – Popular Culture & Globalization